IGT.BET, one of the fastest-growing skill-based fantasy sports platforms in India, on Monday, inked deals with rising cricket stars Ishan Kishan, Rahul Chahar, Shreyas Gopal, and Wriddhiman Saha as their brand ambassadors. Attracting their ever-growing and large fan base to the app, the cricketer quartet will be featuring in the 360-degree digital and offline campaign activation of BLITZPOOLS.
With the rebrand and recent injection of capital as part of a recent majority investment from the international gaming brand IGT.BET (formerly i3 Inc.), fans can now expect that they will now be delivering new and exciting features at a faster pace. Customers can experience these exciting offerings while engaging with different cricket and football tournaments, played at domestic, national, and international levels.
Through this rebranding and brand ambassador announcement, BLITZPOOLS will be aiming to take the fantasy sports market in India by storm and the fans can now expect best-in-class bonuses, industry-leading deposit, and payout options, and a market-leading product with constant innovation. Another attractive feature to watch out for will be the chance for winners to create their own closed personal pools with friends and ultimately win grand prizes to play cricket against BLITZPOOLS brand ambassadors Ishan Kishan, Rahul Chahar, Shreyas Gopal, and Wriddhiman Saha.
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Speaking on the rebranding and the brand ambassador announcement, the Assomull brothers, Vickram and Gaurav, founders of BLITZPOOLS said, “We are embarking on a new journey and through this exciting adventure, we aim to capture and captivate the minds and hearts of every Indian consumer involved in online gaming.”
They further added, “Giving it a fresh look and feel, we are also delighted to announce Ishan Kishan, Rahul Chahar, Shreyas Gopal, and Wriddhiman Saha as the new faces of the brand. By the end of IPL 2021, BLITZPOOLS is confident it will be home to one of the largest fantasy sports player bases in India.”
Commenting on the rebranding, IGT.BET spokesperson said, “We will offer industry-leading bonuses for all existing players as they migrate from Livepools to BLITZPOOLS in addition to welcoming new players with a best-in-class experience. We are confident through our tie-up with India’s popular Cricket trio Ishan Kishan, Rahul Chahar, Shreyas Gopal, and Wriddhiman Saha BLITZPOOLS will have an increase in recall amongst its target audience.”
Speaking on the association, Cricketer Ishan Kishan said, “I am extremely excited to get on board with BLITZPOOLS, India’s fastest-growing and truly interactive skill-based fantasy sports platforms. India has a huge sport-loving audience and BLITZPOOLS is bringing millions of them their favorite games in a highly competitive format on one platform. With a solid fantasy gaming product and increased prize pools, the fantasy sports platform is providing unparalleled value to its customers.”
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Livepools Private Limited, now BLITZPOOLS was launched in February 2018, just ahead of the 11th edition of the Indian Premier League (IPL). The online fantasy platform is available on Android and iOS, and desktop. Apart from that they also provide its users with all the statistics they need to make selections and predictions across multiple sporting platforms such as Cricket, Football, and Kabaddi.
IGT.BET is a publicly-traded company listed in Canada, the USA, and Germany. The Company, led by a management team with a combined experience of over a century leading online gaming companies globally, is in the business of providing its customers with entertaining, exciting, and engaging online gaming products with a unique brand position and a blend of skill-based games and games of chance.
The Company’s product roster also includes social gaming, fantasy sports, quiz games, poker, rummy, sports betting, as well as thrilling games of chance as part of its certifiably fair online casino. They are also be expected to add both its product offering and geographic availability as it strives to make its products available globally.
