The Indian Premier League (IPL) Governing Council will have a meeting next week where they will be reviewing the various sponsorship deals associated with the tournament. The IPL Governing Council will review the yearly ₹440 crore title sponsorship deal with Vivo, which ends in 2022.
Tweeting about the same, the official handle wrote: “Taking note of the border skirmish that resulted in the martyrdom of our brave jawans, the IPL Governing Council has convened a meeting next week to review IPL’s various sponsorship deals”.
Taking note of the border skirmish that resulted in the martyrdom of our brave jawans, the IPL Governing Council has convened a meeting next week to review IPL’s various sponsorship deals 🇮🇳
— IndianPremierLeague (@IPL) June 19, 2020
On Thursday, BCCI treasurer, Arun Dhumal reckons that the board has no plans to end its association with current IPL title sponsor Vivo as the money coming in from the Chinese company is helping India’s cause and not the other way round. Anti-China sentiments are running high in the country following the border clash between the two countries at Galwan valley earlier this week.
ALSO READ: Yuvraj Announces Reason Behind His Retirement Announcement
However, Dhumal said Chinese companies sponsoring an Indian event like the IPL only serve his country’s interests. The BCCI gets ₹440 crores annually from Vivo and the five-year deal ends in 2022.
During a chat with PTI, Dhumal said, “We have to understand the difference between supporting a Chinese company for a Chinese cause or taking help from Chinese companies to support India’s cause. When we are allowing Chinese companies to sell their products in India, whatever money they are taking from Indian consumer, they are paying part of it to the BCCI (as brand promotion) and the board is paying 42 percent tax on that money to the Indian government.”
ALSO READ: Sreesanth Expected To Play For Kerala In Domestic Season
Oppo, a mobile phone brand like Vivo, was sponsoring the Indian cricket team until September last year when Bengaluru-based educational technology Byju’s start-up replaced the Chinese company. However, Dhumal said he is all for reducing dependence on Chinese products but as long as its companies are allowed to do business in India, there is no harm in them sponsoring an Indian brand like the IPL.
Dhumal went on to say the BCCI is spoilt for choice when it comes to attracting sponsors, whether Indian or Chinese, or from any other nation.
