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PCB Loses Money Due To Frozen Bilateral Cricket Ties With India
By CricShots - Apr 17, 2020 12:38 pm
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Pakistan Cricket Board (PCB) has lost another huge chunk of money which is close to USD 90 million in its last media rights deal because of the frozen bilateral cricket ties with India since 2008. In the last few years, Pakistan has played against arch-rivals India only in ICC tournaments due to the diplomatic tension between the two nations.

India and Pakistan team
India and Pakistan teams

A reliable source of India.com said PCB’s last five-year deal, which expired this month, included two home series against India. The broadcasters who signed the contract worth 149 million dollars had a condition that the series would be held against India. It said, “Unfortunately since Pakistan was unable to play the two home series against India as included in the agreement, Ten Sports and PTV the two broadcasters who had taken the rights deducted 90 million dollars of the total sum as per the agreement.”

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The PCB also faced financial disagreements with its last broadcaster over the unscheduled home series against West Indies and a lot more. The source said that the PCB has already started finding other ways of raising money from the market to get good money for its international home media rights deal either short or long term.

pcb
Ehsan Mani

He said, “The problem is that right now due to the Coronavirus pandemic the situation in the market is bad. In fact, the situation for cricket broadcast rights has been poor since last December.”

PCB Chairman, Ehsan Mani earlier this week in a podcast had said that the Board has now been eagerly looking for the bids which would be lower in price than what the Board anticipated.

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Describing the same, Mani had insisted that although the PCB had suffered losses because of the absence of series against India they can survive without playing bitter neighbors.