The legendary Sachin Tendulkar was honoured during a Dallas Cowboys NFL game, receiving a custom Number 10 jersey from team owner Jerry Jones. This gesture signifies the expanding presence of cricket in the United States, with Tendulkar playing a pivotal role through his involvement with the National Cricket League (NCL).
As cricket continues to gain traction in America, Sachin Tendulkar’s presence and efforts are helping bridge the gap between cricket and American sports. Tendulkar, a co-owner of the NCL, is spearheading efforts to introduce cricket to a broader American audience through the innovative Sixty Strikes format.
This fast-paced version of cricket is designed to captivate new fans in the U.S., a market long dominated by sports like football and basketball. Being recognized at one of the NFL’s most iconic venues, AT&T Stadium, symbolizes a moment of cultural crossover, uniting the worlds of cricket and American football.
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Earlier in the day, Sachin Tendulkar launched the NCL’s community outreach program at the University of Texas at Dallas, inspiring hundreds of young athletes. Speaking about the experience, Tendulkar expressed gratitude for the opportunity to give back to the sport that shaped his life.
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“Cricket has given me so much, and being here in Dallas—teaching these young athletes and receiving this incredible recognition—has been truly humbling,” Sachin Tendulkar shared. “Inspiring these kids and sharing my journey with them has been incredibly fulfilling. I want them to know that with dedication, passion, and belief, they can achieve anything—whether on the cricket field or in life.”
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The NCL, headquartered in Dallas, has quickly gained attention with its blend of top-tier cricket, cultural festivities, and community-focused initiatives. Featuring cricket stars like Shahid Afridi, Suresh Raina, Shakib Al Hasan, and Chris Lynn, the tournament is becoming a key event on the global cricket calendar.
The league also attracted cricket legends like Sunil Gavaskar, Wasim Akram, and Sir Vivian Richards as mentors, further solidifying its reputation. Endorsed by the ICC and supported by SEE Holdings, the NCL is setting a new standard for cricket in America.
