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IDFC FIRST Secures Title Rights For India’s Matches In New BCCI Agreement
IDFC FIRST Bank, an Indian private sector bank established in 2015, has clinched the title rights for India’s home matches for the next three years, succeeding Mastercard. The closed-door bidding process occurred on August 25 at a luxury hotel in South Mumbai, where IDFC FIRST Bank outbid Sony Sports. The noteworthy aspect is that Sony […]
By CricShots - Aug 25, 2023
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