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Team India Partners with WhatsApp ‘Channels’, For Enhanced Fan Engagement
By CricShots - Sep 15, 2023 5:47 pm
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The BCCI (Board of Control for Cricket in India) has recently announced that the Indian cricket team is joining forces with WhatsApp and their latest feature, Channels. WhatsApp introduced its new feature, ‘Channels,’ which is reminiscent of Telegram and allows WhatsApp users to connect with various celebrities and organizations.

Team India
Team India

Following the release of this update, the BCCI took to social media to announce that the Indian cricket team would also be joining Channels. The channel will be named ‘Indian Cricket Team,’ providing users who follow it with the latest updates and exclusive behind-the-scenes content.

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“#TeamIndia is now on WhatsApp Channels! Stay connected for the latest updates, exclusive photos, and behind-the-scenes content. Follow us here,” the BCCI captioned their tweet.

 

On the field, the Indian cricket team has performed exceptionally well in the ongoing Asia Cup 2023, securing a spot in the final. They comfortably reached the Super Four stage of the competition, winning consecutive matches against Pakistan and Sri Lanka to secure their place in the summit clash.

India secured their spot in the final even before playing their final Super Four game against Bangladesh on Friday, September 15. As the first team to qualify for the final, India is set to face Sri Lanka once again in the tournament’s summit clash on Sunday, September 17, at the R. Premadasa International Cricket Stadium in Colombo.

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Sri Lanka earned their place in the final after defeating Pakistan in the Super Four stage, a match that was essentially a virtual semi-final due to rain-related interruptions. Pakistan posted 252 runs on the board in 42 overs, and in response, Sri Lanka showcased outstanding performances, with Kusal Mendis, Sadeera Samarawickrama, and Charith Asalanka playing pivotal roles in securing victory and a spot in the final.