The Indian Premier League (IPL) continues its meteoric rise, surpassing the $10 billion mark in brand value and solidifying its position as a global sports and business powerhouse. This 28% growth showcases the league’s ever-increasing relevance and its transformative impact on the world of cricket and beyond. The IPL’s success story serves as an inspiration for […]

MS Dhoni’s friend and business partner, Arun Pandey reveals that former Indian skipper will be spending a lot more time with the Territorial Army after his retirement, rejecting that Dhoni’s brand will go down due to the decision. Pandey saw the retirement announcement coming after this year’s T20 World Cup, which has now been postponed […]

Despite the Indian skipper Virat Kohli has remained in some controversies in recent days, his brand value has totally remained intact like his performances in the international cricket. Recently, during his 30th birthday occasion, when the Indian skipper was reading some social media reactions and giving the replies on those, he read a Twitter message […]

Indian pacer Mohammad Shami is going through in a trouble full period. Shami’s wife Hasin Jahan has charged against him for extra-marital affairs, domestic violence and match-fixing like big accusations. As a result, Shami is going to suffer a huge blow from financially too. In addition, Kolkata Police have already filed non-bailable charges against the Indian […]

Indian skipper Virat Kohli has ousted Bollywood superstar Shah Rukh Khan to become the most valuable celebrity brand in India, with a brand value of USD 144 million as he saw a growth of 56 percent since last year, according to a report. This increase is Virat’s brand value has been primarily driven by his […]